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The Financial Power of Gay Weddings - Q & A
Q. Why should people consider gay unions financially profitable? A. Gay weddings may not be legal just yet, but commitment ceremonies occur regularly throughout the United States. According to statistics from Girlfriends magazine 31% of couples do intend to settle down into a committed relationship. Lesbians and gays who choose to formalize their relationship spend an average of $15,000 on a wedding. Q. What sorts of goods and services will gay couples purchase for their weddings? A. Gay and lesbian partners who register with Rainbow Wedding Network, the first wedding gift registry specifically for the gay and lesbian community, purchase the same goods and services as heterosexual couples. Overall their commitment ceremonies very closely resemble heterosexual weddings and include, for example: invitations, jewelry (often custom), florists, wedding coordinators and planners, photographers, limousine services, reception halls, and wedding cakes. When it comes to entertainment, couples may opt for musicians, disc jockeys or something a little more unique; yet it is true that gay and lesbian couples want all of the same amenities and services. They spend a comparable amount of money to straight people and, like any proud couple, want their union to be a remembered 'event.' Q. What attracts gay couples to a business when they look for goods and services for their weddings? A. Most gay and lesbian couples want to work with businesses that will truly participate with them in the joy of the moment respectfully. This includes the process as well as the ceremony; for instance assisting with picking out just the right engagement ring with the professionalism and enthusiasm that such an occasion warrants. Gays and lesbians often look for businesses advertised in gay publications or that openly support the gay community. If a business owner wishes to work in gay weddings, it is important to establish an advertising presence in local gay publications, to participate in gay-oriented events or to provide services at charities affiliated with the gay community. At the very least, displaying a rainbow flag on a website, marketing materials, or the actual place of business is an easy indication of a gay-friendly attitude and mentality. Q. Are there other special needs or concerns for gay and lesbians who are being married? A. Gay couples look for a comfort zone when utilizing the services of a vendor. They also may want to employ some creativity in their approach. For example, a lesbian woman may want to purchase a wedding gown or she may prefer a tuxedo. At RainbowWeddingNetwork, advertisers are screened, and conversed with personally before signing on. Advertising contracts stipulate that discrimination based on sexual orientation will not be tolerated. If a representative of a company does discriminate against a gay couple, the Network immediately has the right to discontinue advertising. Q. How lucrative is the gay honeymooning market? A. Many people in the gay community like to pamper themselves, show off, and enjoy life. The spending trend which began with the ceremony continues with the honeymoon. Travel statistics show the American gay and lesbian community represents $47.3 million, or about 10% of the travel industry. Eighty-nine percent hold a valid passport, and 54% budget $3,000 + on a vacation. Not only does the community travel, it travels well and purchases a variety of services while vacationing, to broaden their holiday experience. Q. What considerations do gay honeymooners have when they select travel services and destinations? A. Often gay and lesbian honeymooners will do business with a travel agent or travel services that work with openly gay couples, simply to insure that they can travel comfortably; not only enjoy themselves but moreover feel recognized as a couple having the full honeymoon experience. Q. Is there other special advice to businesses that want to work with gay and lesbian couples? A. It is most important to remember that gay weddings are not much different from heterosexual unions. These are two people in love who want to pay for respectful service. Treat gay unions as any other, and make certain there is good communication. Dialogue with your gay clients, as you would with any others. This leads to common ground, and the ability to provide the most ideal services for the particular couple with whom you are doing business! About The Author Marianne Puechl is co-owner of www.RainbowWeddingNetwork.com, the first exclusive gay and lesbian wedding registry on-line. The site includes a directory of over 4,000 screened, gay-friendly businesses nationwide and in Canada. RWN was launched in 2000, and the first GLBT Wedding Expo will occur in Boston, Massachusetts on May 2, 2004.
MORE RESOURCES: Letter to the Editors: In Support of a Traditional View of Gender and Sexuality - The Wheaton Record Opinion | Has Liberalism Found a Coherent Sexual Ethics? The New York Times Spice Girls' Mel B on her sexuality: 'I fell in love with a woman and was with her for 5 years' attitude.co.uk Ralph Josephsohn: Sexuality is a wardrobe of genes Longmont Times-Call Actor Gerard Depardieu reportedly detained for questioning over alleged sexual assault in France CBS News French media: Actor Gérard Depardieu is in custody for questioning on sexual assault allegations ABC News Verona parent sues schooll, alleges daughter sexually assaulted NorthJersey.com Sexual assault reported at VCU residential housing facility WRIC ABC 8News Police look for suspect after sexual assault and home invasion at off-campus apartment near ISU WGLT How do we talk about Billie Eilish's recent revelations about her sexuality in Rolling Stone without adding to LaineyGossip The Role of Language in Perpetuating Sexual Violence in Uganda The Good Men Project Methodists watch General Conference for verdict on human sexuality WJHL-TV News Channel 11 Lil Nas X Candidly Expresses His Sexuality With New Track ‘Trust Me’: ‘This Song Means a Lot to Me’ Billboard CCTV released in sexual assault investigation Yahoo News UK Opinion | The Teen Trend of Sexual Choking The New York Times 'We were so close': Nebraska mother responds to veto of child sexual assault and abuse bill • Nebraska Examiner Nebraska Examiner “Don't limit yourself”: Drag Race star Sapphira Cristál reflects on her fluid sexuality Gay Times Magazine Title IX protections now extend to gender identity and sexuality. Here's what that means in Florida WUSF Many Ukrainian Prisoners of War Show Signs of Trauma and Sexual Violence The New York Times Semester of SB 17: Gender and Sexuality Collective provides safe space for LGBTQ+ students amid shutdowns, changes The Daily Texan Lil Nas X gets candid about his sexuality on new single, "Trust Me" The Line of Best Fit Billie Eilish Opens Up About Mental Health And Sexuality: 'I've Never Been A Happy Person' Towleroad French actor Gerard Depardieu 'summoned for police questioning' over sexual assault claims Yahoo News UK Human Sexuality Curriculum for 2023–24 Offered with Opt-In Leander ISD News | Sheryl Sandberg's Film Gives Voice to Israeli Victims of Hamas Sexual Violence - Israel News Haaretz Women's, Gender, and Sexuality Studies marks 50th anniversary with historic exhibit Illinois State University News Sheryl Sandberg’s new film testifies to Hamas’s brutal sexual violence on October 7 The Times of Israel Beyond awareness: Community action against sexual assault Tahoe Daily Tribune Dozens of people “stepped up” for sexual assault survivors at Final Steps Awareness Walk 25 News Now Utah woman charged with sexual battery after pulling teen's skirt down Salt Lake Tribune Florida priest arrested on multiple counts of sexual battery ABC Action News Tampa Bay Sophia Bush Opens Up About Her Sexuality & Relationship With Soccer Player Ashlyn Harris News-Daily.com Women's, Gender, and Sexuality Studies turns 50 - News - Illinois State Illinois State University News Women's Resource Center Now the Gender & Sexuality Center Swarthmore College Former substitute teacher facing additional sexual battery charges WPTV News Channel 5 West Palm St. Paul police make arrest in sexual assault, burglary case FOX 9 Minneapolis-St. Paul How to Explore Your Sexuality, according to Science Scientific American Filmmaker describes October 7 experience in new documentary - Israel Culture The Jerusalem Post Gender & Sexuality Justice Ministries United Church of Christ New York court repeals Harvey Weinstein’s sexual assault conviction, calls retrial The Times of Israel Ageism, mistaken beliefs complicate acceptance of older adults' sexuality University of Illinois Urbana-Champaign APA welcomes federal rule adding protections from sexual harassment based on sexual orientation, gender identity APA Psychology News Navy Investigating More Than 100 'Secretly Shot' Sexual Videos of US Troops Uploaded to Adult Website Military.com Abilene Christian University to revisit sexuality policy after 'Holy Sexuality Week' The Washington Post 6 men arrested in Lawrence on suspicion of buying sexual relations Lawrence Journal-World Diddy's Lawyers Fight to Toss Sexual Assault and Revenge Porn Civil Suit The Source Magazine Israel fumes as UN secretary-general leaves Hamas off sexual violence blacklist The Times of Israel Limits of Legibility: Questions of Blackness and Sexuality | Events | Brown University Brown University Senate education bills on human sexuality, cursive move to House • Indiana Capital Chronicle Indiana Capital Chronicle |
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